TAB Worldmedia launch the Worlds first iPhone app with Layar AR viewer!

Jan 27, 2011
admin

Today we launched the Worlds first iPhone app with Layar augmeted reality viewer. Mobile augmented reality specialists TAB Worldmedia & iPhone app. specialists The Saints, collaborated to create this fantastic AR enhanced iPhone app. for Verbeterdebuurt (improve the neighbourhood).

Verbeterdebuurt (Improve the neighbourhood) is a neighbourhood platform that literally puts your issues and ideas for the public space on the map. It invites you to improve your neighbourhood en shares your submissions. It offers participants the easiest way to send councils reports over the web, mobile or widgets. But that is just the start: Verbeterdebuurt opens all submission to the public and encourages citizens to view, support or share their neighbourhoods issues on your social networks.

Remco Vroom and Johannes la Poutre, augmented reality directors of TAB Worldmedia; “When we first got in contact with Verbeterdebuurt in 2010 we immediately realized that this is exactly the kind of service that could benefit from Layars’ mobile augmented reality functionalities. By looking around through the layer viewer you really get a good sense of how active you, your neighbours and the council are in actually improving the neighbourhood.”

Stijn van Balen, technical director of Verbeterdebuurt; “We achieved a lot of succes with the Verbeterdebuurt iPhone app developed by The Saints. I was really excited when TAB Worldmedia called me to tell about the Layar player and that we were now ready to integrate the augmented reality view into our iPhone app. I am very happy with the result; the Layar player is a real exciting and engaging addition to our Verbeterdebuurt iPhone 4 app.”

Thomas Engel, director of The Saints; “Bringing AR to companies own App is a great step forward into the adoption of Augmented Reality. The fact that the leading company in this domain, Layar, is the one to facilitate this is great. We expect many of our clients to include this functionality into their Apps, with Verbeterdebuurt being the first and what a great example to start with.”

About Verbeterdebuurt
Verbeterdebuurt is a prizewinning eparticipation concept. Its website www.verbeterdebuurt.nl launched in april 2009 and has since seen over 100.000 visitors, 10.000 issues and cooperates with more than 300 councils in the Netherlands. The Verbeterdebuurt foundation aims to engage citizens to improving their neighborhood through their platform. The platform is also available for councils that seek participation and improved relations with citizens. The business model of the foundation is based on offering tailor-made solutions and backoffice integration.
Contact info: contact@verbeterdebuurt.nl

About TAB Worldmedia
TAB Worldmedia creates mobile augmented reality content for premium brands. TAB Worldmedia was one of the first companies that professionally developed AR content on Layar. With popular augmented reality layers like “Tweeps Around (>3million unique visitors in 2010), Foursquare, Panoramio” and commercial brands like “Walt Disney, Heineken Music Hall, ID&T, Unibail Rodamco and National Geographic” in our portfolio, TAB Worldmedia is one of the most active content development companies on the Layar platform.
Contact info: info@TABworldmedia.com TABworldmedia.com

About The Saints
The Saints creates meaningful user experiences through creative use of mobile technology since 2005. Development is done on all mobile & tablet platforms; iOS (iPhone, iPad & iPod Touch), Java (J2ME), Android, Windows Phone 7, Symbian and BlackBerry. We are always focused on creating mobile relevance for our clients. We love mobile and we love to make your App. More information and cases can be found at www.the-saints.nl